Synovate has
been a global market researcher for more than 34 years. It combines
40 agencies worldwide and 116 branches in more than 63 countries, including
Egypt. It conducts numerous researches on different consumer commodities
and services.
“Olympic
Group” topped the electric water heaters’ industry in the Egyptian
market due to its long expertise for 37 years, and has for a long period
of time been known as the top water heater in Egypt and the Arab region
was. “Olympic Group” is unique in its application of technology
in manufacturing “Olympic Electric” electric water heaters, using
a “Stone” material in lining the water heaters to maintain the water
temperature and increase the water heater’s longevity far more than
other ordinary heaters.
“Olympic
Electric” water heaters have no “magnesium rod”, which means that
consumers can use them continuously with no need for periodical maintenance.
“Synovate
rating confirms our pioneer position in the Egyptian and Arab market
as appliances manufacturer. ‘Olympic Group’ now has the single largest
stake in the appliances market reaching 30%,” said Mr. Ahmed El-Bakry,
Olympic Group Chairman and Managing Director.
El-Bakry added
that Olympic Electric water heaters are in the top positions in other
countries like Libya and Jordan.
“We are currently
increasing our exports in addition to continued expansion inside Egypt
and abroad. This takes place through the establishment of factories,
maintenance centers and new outlets,” he added.
“Olympic
Group” is committed to fulfilling the needs of its different customers,
whether they are electric, gas, built-in or solar water heater customers.
Moreover, “Olympic
Group” owns a number of trademarks like “Olympic Electric”, “Ideal”
and “Ideal Zanussi”, and is also the sole agent of “Electrolux”,
“Frigidaire” and “Iberna” in Egypt. The company provides periodical
maintenance for its appliances via more than 45 maintenance centres
nationwide.